Developed by Seth Lover, who joined Fender in 1971, the “cunife” pickup features a two-coil humbucking design that uses 12 cunife screws connected on the bottom by a steel plate. Cunife is an alloy named for its three constituent metals—copper (Cu), nickel (Ni) and iron (Fe)—and in instrument pickups it produces a distinctive “hi fidelity” sound with rich bass and clear treble, and they never lose their attack or definition when pushed. We used samples of the original magnets to develop these pickups over a two-year period, and we’ve brought the material back exactly as it was 40 years ago.